The official Mercedes-Benz blog, Voices of Fashion, has set itself apart by featuring content from some of the most influential figures in the Fashion World. Liberty London Girl has been writing daily roundups of the shows and has organised a list of exciting guest contributors including: fashion bloggers, illustrators, designers and other fashion industry insiders. Furthermore, Fashion Editor at Large Melanie Rickey, is a guest contributor as is The Daily with their back-of-the-Mercedes interviews with various London Fashion Week participants.
A Facebook competition is also under way for a chance to win a VIP survival kit given to exclusive London Fashion Week attendees and journalists. Participants are asked to submit a picture of themselves wearing the outfit they would chose to if they were sitting in the front row at London Fashion Week. The winner will be selected by Melanie Rickey, Fashion Editor at Large.
Mercedes-Benz Fashion?s official YouTube Channel has been running daily highlight videos as well as behind the scenes interviews and footage from some of London Fashion Week?s most exclusive parties. Here is a daily overview of YouTube content:
Day 1- Friday, September 16th 2011
Video 1- London Fashion Week SS12: Day 1 Exclusive Highlights
Preen
Video 2- London Fashion Week SS12: Day 1 Exclusive Highlights, part 2
Jean-Pierre Braganza
Felder Felder
Christopher Raeburn
Day 2- Saturday, September 17th 2011
Video 3- London Fashion Week SS12: Day 2 Exclusive Highlights
Jasper Conran
Video 4- London Fashion Week SS12: Day 2 Exclusive Highlights, part 2
House of Holland
Jonathan Saunders
Day 3- Sunday, September 18th 2011
Video 5- London Fashion Week SS12: Day 3 Exclusive Highlights
Richard Nicoll
Markus Lupfer
Holly Fulton
Video 6- London Fashion Week SS12: Day 3 Exclusive Highlights, part 2
Charlotte Olympia
Marios Schwab
ACNE
Day 4- Monday, September 19th 2011
Video 7- London Fashion Week SS12: Day 4 Exclusive Highlights
Christopher Kane
Erdem
Mark Fast
Video 8- London Fashion Week SS12: Day 4 Exclusive Highlights, part 2
Giles
Extra content:
London Fashion Week SS12: Rimmel Party
Georgia May Jagger
Behind the scenes at Henry Holland?s Studio
London Fashion Week SS12: On the Red Carpet with Roberto Cavalli
Rosario Dawson
Lady Victoria Hervey
Ronnie Wood
Holly Valance
London Fashion Week SS12: Exclusive Interview with Giles Deacon
London Fashion Week SS12: Jonathan Saunders Exclusive After Party
Gordon Ramsay
London Fashion Week SS12: Harper?s Bazaar Celebration
Stephen Jones
London fashion Week SS12: Behind the Scenes with Mary Katrantzou
Contact Details:
Email: daniel.lucas(at)Daimler(dot)com
Phone: 01908 301942
Official Blog: http://www.voicesoffashion.co.uk
Twitter: http://www.twitter.com/mercedeslfw
FaceBook: http://www.facebook.com/mercedeslfw
YouTube: http://www.YouTube.com/mercedesfashion
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